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Your readers will love you for this... and so will your bank account!

On Thursday the 3rd of December, 2009 we’re releasing two powerful components that will change your perspective on what is possible. Showing how to take an example $30 a day website and turn it into a $467,200 a year juggernaut using the 3 Pivot Points and the Profit Multiplier method.

Combining the PPC Pivot Theory strategy and SpeedPPC V4 2010 we’re going to show how close they are to huge success. It’s the PPC Loophole.

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Nov20 6

PPCLoophole Launch Videos
Published Nov 20, 2009 in New Videos

The important aspect of this launch is that people really get the revelation of the Pivot Theory. We will give them a huge amount of content without an opt-in.

The teaching about the power of the Pivot Theory is delivered in 3 videos.

We’ll allow affiliates to leak the videos before launch via their affiliate link. On the launch, we’ll be presenting a video sales funnel as seen in the highest converting fitness offers. No opt-in will be required.

VIDEO 1 – The Hidden Secret – The Pivot Theory

This is 10 minutes of pure content with a strong cliffhanger ensuring that people become hungry for more. We’re showing them how they can take a business making only $30 a day in profit into making $167k a year. All from doing 3 small tweaks to their business in the right places.

Here is the latest edit of this first video.

Get the Flash Player to see this player.

VIDEO 2 – The Profit Multiplier – In Just One Step

In Video 2, we up the stakes, showing how once you do the things in Video 1, it changes the game so you can then almost immediately take it to another level altogether. One small step multiplies the business by another 3 times, taking it to a $467k a year business.

Here is the latest edit of the second video.

Get the Flash Player to see this player.

VIDEO 3 – How To Do It and Purchase Details

In Video 3, we demonstrate turning the theory into practice. We show them first how to do this manually. Then contrast that with how to execute this theory using the power of the complete SpeedPPC system. From Campaign Builder right through to landing page customization.

The underlying theory that will drive the sales is best explained in the videos, so we’re focusing users on these.

In our initial SpeedPPC launch, the earnings per click for some affiliates was close to $10. So for every 100 visitors they sent, they were earning close to $1,000. We trust we’ll see something similar or better in this launch.

We’re very interested to get feedback on this. We are hoping we can cast the net wider than usual to capture the attention of not just PPC folks, but anyone running an online business.

Please let us know what you think.

Comments 6
Nov14 1

Why promote PPCLoophole?
Published Nov 14, 2009 in Important Information, Resources

As affiliates, we need to be selective in what we personally promote. After all, there is no shortage of launches happening every day of the week.

The main reasons we personally get behind a launch are:

  1. A solid offer from trusted performers with real experience. NOT hype peddling liars who will disappear or not properly support their new customers.
  2. Something that is unique, and will genuinely help grow people’s online businesses almost instantly.
  3. An offer that has wide appeal, and is NOT something that will work for only a short time.
  4. Plenty of solid free content that we can feel comfortable sending everyone to even if they don’t end up buying.
  5. A product that has high conversions.
  6. An outstanding commission structure.
  7. A clear hook that is easy to get people interested in.
  8. Opt-in NOT required.

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Remembering our own preferences as an affiliate promoting other people’s products, we’ve structured this launch around those ideals.

Here are some really important points that you will love about this launch.

  1. We’re veterans in the Internet Marketing space with over a decade of experience. The core product is proven already, patent pending, and has raving fans in over 90 countries around the world. So you can have absolute confidence that your customers will love this product. We have a team backing up the product so you can be assured that customer service will be excellent. Your readers will thank you for the recommendation.
  2. This offer has a strong and obvious appeal. We are showing how to take an online business that could already be failing, and turning it around to become a big success using our Pivot Theory and Profit Multiplier strategy. The free videos show very clearly and practically a pathway to get from A to B.
  3. Despite its intriguing name, this is NOT a loophole that will work for only a short time. This is all time best practise that will work forever.
  4. In many ways, we’re giving away the farm and then selling them the tools to harvest the fields. Your readers are going to go crazy over the free content we’re giving away in the videos. These videos will give hope to people, showing them they’re very close to success.
  5. We have high conversion rates. In the launch for the original SpeedPPC product, we had some affiliates getting an earnings per click of over $10. So for every 100 visitors they sent, they earned $1,000. We’ll be optimizing the conversion rates constantly throughout the launch.
  6. The commission structure is fantastic with 50% on the main product and 30% recurring forever on the backend product. The continuity program is not an afterthought. We’re building our entire IM division of our business around this.
  7. We have a fantastic hook. That is: “You are very close to success. Even if you are failing now. Here are 3 relatively small improvements that are realistic, practical and actionable that can dramatically transform your business from mediocrity to massive success. Here’s how to do it and the tools you need to execute the how.”
  8. We know that many affiliates are reluctant to promote products that force an opt-in, because they know very well that they are giving away their most responsive readers to other people who will then promote more things to them! We don’t force an opt-in to watch any of the videos, or the sales page.

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Here are a couple of other fantastic things about promoting this launch.

  • The customers you send are hard coded to your affiliate ID. We’ve lots of products in the pipeline which we’ll be cross promoting. You’ll get commissions for those as well.
  • This will NOT conflict or compete with any business model you already teach. It’s only going to enhance it.
Comments 1
Nov6 0

The big PPCLoophole hook…
Published Nov 6, 2009 in Important Information

As affiliates, we’re always looking for the big hook that we can use to connect with our readers. It works the same way as the songs with the hooky tune get purchased more. Something that resonates with people and gets them singing along.

PPCLoophole has one of the best hooks around that will resonate like gangbusters with your readership.

This hook gives clear direction and hope for the majority of people trying to do business online.

That is:

“You are very close to success. Even if you are failing now. Here are 3 relatively small improvements that are realistic, practical and actionable that can dramatically transform your business from mediocrity to massive success. Here’s how to do it and the tools you need to execute the how.”

Here’s the important part.

We show them how to do it before they need to spend a cent. We give a clear pathway to this success in the videos.

We show them how to take a $30 a day site and turn it into a $467,200 a year juggernaut leveraging the 3 pivots and the Profit Multiplier.

We then offer them the specific strategy training and tools to execute this pathway in PPCLoophole.

It’s an amazingly powerful combination.

Comments (0)
Nov5 1

Prelaunch Video Leak
Published Nov 5, 2009 in New Videos, Resources

As an active affiliate in the IM space, we’re finding it more and more difficult to promote pre-launches in addition to the launch itself. However, we’ve got such a powerful message, we wanted people to be able to promote the videos earlier in a “video leak” style format rather than forcing people to opt-in.

We’ve set it up so that you can redirect your affiliate link to any URL. Including offsite.

When we announce the launch video leak, you’ll be able to set this up in your affiliate area when it is ready.

There will be two videos leaked.

1) How to take a $30 a day website to become a $167k a year website in 3 easy steps using “Pivot Theory”.

2) Ramp your website profits by 4 times using the 1 step “Profit Multipler”.

We’ll soon send out the details about when these are ready to leak. Please hold off leaking these until about 7 days before the launch to ensure that we have a unified front.

Comments 1
Oct28 2

SpeedPPC V3 vs. V4
Published Oct 28, 2009 in Important Information

Some affiliates are already familiar with the features of SpeedPPC V3. Here are the improvements we’ve made for the release of SpeedPPC V4.

SpeedPPC V4 brings with it lots of new cutting edge features that will lift the game for those who use it.

These advancements include:

Interface

  • All the new features mean a shiny new interface, with customizable toolbars and improved data entry fields making it faster and easier to enter your campaign information.
  • Work efficiently following a streamlined workflow – through the logically ordered tabs dedicated to each step of the campaign process.
  • Manage your campaigns better with the Campaign Explorer, a Windows Explorer-type window that allows you to create, delete, refresh and rename campaign shortcuts and folders to arrange your campaigns in. Create a folder of campaign shortcuts per affiliate program or client.
  • Never lose a campaign by accident with our new automatic “save on close” feature
  • Save time exporting your SpeedPPC campaigns and set your output to automatically export after building
  • Organize your files more efficiently by setting your default file paths that you like to save your keyword lists, ads or campaigns in. Store them all in one folder or save them separately, eg. Expansion lists in one folder, campaigns in another.
  • Lots of interface improvements to allow for better workflow and ease of use.

Campaign Building

  • Completely rewritten campaign building allows for 300% faster build times.
  • Find more customers that are ready to buy by generating even more long tail search terms, combining up to 4 keywords lists. Building on the version 3.0 single and dual core campaign types, you’ll now see “Multi Core” campaigns allowing you to add up to 3 expansion lists that can be mixed with your main seed keywords (4 total keyword lists).
  • Target domain-based search queries with added flexibility to the Domain campaign type, giving you the option to set the country codes (eg. Co.uk) and top-level domains that you want to include (eg. .org, .net).
  • Enter your seed keywords as normal, with a more streamlined menu to save, clean and delete keywords.
  • Decide on the long tail search terms you want to build through the dedicated expansion keyword library (in addition to your expansion keyword viewing box). Enter 1-3 expansion keyword lists and order them for mixing with your seed keyword list in any combination.
  • Keyword mixing capabilities have been expanded, enabling you to mix keywords in list order and every variation. Don’t Mix Pair now allows for an additional expansion list that you can reference with SpeedPPC tokens for greater targeting ability. An additional mix type has been added called “Mix & Pair” allowing you to mix 2 keyword lists, while matching with another list to get the best of both worlds.
  • Cut your campaign costs by adding negative keywords through the dedicated negative keywords output for Google AdWords, with the ability to specify negative match types.
  • Improve the quality of your traffic by using the dedicated negative keyword match types with campaign and ad group level options (AdWords Editor only).
  • In addition to the traditional MSN bid fields, MSN adCenter Desktop now has a dedicated section for keyword bids to match the new dedicated output file.
  • A dedicated output has now been added for Content Network campaigns, based on both keywords and image ads.
  • Custom output fields have been consolidated on the bids tab so they can be easily referenced in the one place. Simply choose your custom search engine, then enter your bids, etc.
  • Dedicated functionality for Content Network advertisers, giving you the power to create ad groups intuitively on keyword themes and target ads at each themed ad group.
  • Enjoy more flexibility in your ad group creation with expanded grouping choices including:
  • Creating ad groups based on 1-3 expansion lists
  • Segmenting ad groups based on keyword themes. Just feed in a list of keywords and it will instantly auto-theme them for you.
  • Create multiple keyword ad groups, under the same campaign
  • Get a visual on all your auto-generated ad groups with the new Ad Group Builder, allowing you to view all the targeted ad groups created and the keywords in each.
  • Make quick re-arrangements using the “drag and drop” feature to drag keywords from one ad group and drop them into other ad groups.
  • Quick options to add and remove ad groups from the Ad Group viewing window.
  • Easily change your ad grouping and re-build your ad groups at the press of a button.

Image Ads

  • Expand your reach on the Content Network with SpeedPPC’s brand new Image Ad feature
  • Save time setting up your text ads by storing and retrieving complete sets of ads under both Standard and Advanced Ad builders
  • The URL separator for your ads has been handily relocated to the standard ads tab, so you can control how the keywords in your ad URLs are best displayed for maximum click throughs
  • Need a fresh slate? Start from fresh and clear all your ads with the click of a button.

Landing Pages and URLs

  • Improve your tracking by building unique keyword URLs in the new dedicated landing page tab
  • Click a button and SpeedPPC will check your URL is valid, so there are no nasty surprises after you launch your campaign.
  • Improve your quality score and let SpeedPPC check your landing page for keyword relevancy before launching your campaigns.
  • Improved landing page software to allow for updating existing databases by adding new records, deleting old records, or completely overwriting.

Dynamic Insertion Tokens

  • We’ve added new token functionality to SpeedPPC’s unique set of dynamic insertion variables:
  • Insert more relevant keywords into your ads and landing pages with additional tokens {expansion2} and {expansion3} for multiple expansion lists.
  • Tracking ID tokens can be set uniquely for each match type of a keyword – track your keywords plus the match types that are performing best.
  • Set two new tracking ID tokens to generate uniquely for each ad and/or ad group for even more tracking capability.

Improved Outputs

  • A new dedicated output tab has now been set aside for faster uploading into Bing/MSN using the free adCenter Desktop tool.
  • Quickly check your Google AdWords output prior to importing into AdWords Editor, with new headings for easy reference on each data field.
  • 2 new dedicated outputs have been added for Google AdWords, streamlining your ability to upload image ad campaigns on the Content Network.
  • Get a headstart on your own dynamic landing page template with an output added for simple landing page code. Use the quick copy function to insert the exact codes to dynamically generate the triggered keywords into your landing page content.
  • Use the new Output toolbar to quickly build your campaigns, export multiple search engine files at once (in Excel and CSV), and open the output folder to view all your output files at once.
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